Display Advertising Stats 2017 [Infographic]

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Based on the SEMrush Display Advertising Report, here are 5 categories of statistics that may help guide your next Google Display Network (GDN) advertising campaign.

DIsplay Advertising Statistics SEMrush - Infographic - Digital Marketing - Kate Vega

Source: semrush.com

Advertisements

What Colors Should You Use in Marketing? [Infographic]

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Successful ad design considers the psychology of color as a fundamental element to maximize click-through rates of display ads. Here is a nice color wheel visual that describes each color’s associated moods and uses in advertising and branding.

Psychology of Colors in Advertising - Infographic - Graphic Design - Web Design - Ad Design - Kate Vega

Psychology of Color in Advertising

Source: banner-guru.com

Maximizing ROI with Phone Calls for Display Ads [Infographic]

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Display ad spending is expected to soar to $46.69 billion by 2019. A study by DialogTech shows how incorporating related offline touch points, such as phone calls into their attribution models, can boost ROI on their display ad spend.

Display-Ads-Digital-Marketing-PPC-ECommerce-Consulting-Kate-Vega

Source: adweek.com

10 Best Online Marketing Strategies to Make You a Unicorn [Infographic]

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Here is a super creative look at 10 online marketing strategies used by the top 1-3% performing campaigns, grabbing over 70% of market value.

10 Best Online Marketing Strategies to Make You a Unicorn - Infographic - Digital Marketing - Social Marketing - Paid Search Ads - eBusiness Consulting - Kate Vega

Source: wordstream.com