What Colors Should You Use in Marketing? [Infographic]

www.katevega.com

Successful ad design considers the psychology of color as a fundamental element to maximize click-through rates of display ads. Here is a nice color wheel visual that describes each color’s associated moods and uses in advertising and branding.

Psychology of Colors in Advertising - Infographic - Graphic Design - Web Design - Ad Design - Kate Vega

Psychology of Color in Advertising

Source: banner-guru.com

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Why Branded Short Links Work [Infographic]

www.katevega.com

Here is a nice example of why keeping consistent branding from digital to the real world experience drives brand recognition and loyalty among customers with a specific look at branded shortened links and their positive effects on SEO.

What Branded Short Links Work - Digital Branding - Digital Marketing - Social Media Marketing - Kate Vega

Source: clkim.com