The Psychology of Marketing [Infographic]

www.katevega.com

Here is a nice overview of the psychological principles that drive consumer behavior and influence your marketing strategy.

The Psychology of Marketing Infographic - Consumer Behavior - Digital Marketing - Kate Vega

Source: livelongdigital.com.au

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eCommerce Industry Trends & Consumer Data in 2017 [Infographic]

www.katevega.com

Here are some basic stats and current consumer trends for the ecommerce in 2017. Did you know? Excessive online discounting can lead to brand quality erosion & decrease profit margins.

eCommerce Industry Trends and Consumer Data Infographic - eCommerce Consulting - Kate Vega

Source: tradevitality.com

104 Facts You Don’t Know About Mobile Marketing [Infographic]

www.katevega.com

Here are some insightful stats on the rise of mobile marketing and how it’s changing the landscape of mobile commerce.

104 Facts You Don't Know About Mobile Marketing infographic - Digital Marketing - Mobile Marketing - eCommerce - Kate Vega

Source: websitebuilder.org

What Colors Should You Use in Marketing? [Infographic]

www.katevega.com

Successful ad design considers the psychology of color as a fundamental element to maximize click-through rates of display ads. Here is a nice color wheel visual that describes each color’s associated moods and uses in advertising and branding.

Psychology of Colors in Advertising - Infographic - Graphic Design - Web Design - Ad Design - Kate Vega

Psychology of Color in Advertising

Source: banner-guru.com

How Discounts Affect Online Consumer Behavior [Infographic]

www.katevega.com

Here is a nice visual breakdown on the value impact of offering strategic discounts and promotions as part of your company’s overall online marketing efforts.

How Discounts Affect Consumer Puchase Behavior Online - Digital Marketing - Online Promotions - Kate Vega

Source: invespcro.com

Ultimate List of Tools for UX Design and CRO [Infographic]

www.katevega.com

Here is an extensive list of the many tools available in 2017 designers can use to enhance the online user experience and optimize conversion rates within their designs.

Tools to Enhance UX Design and Conversion Rate Optimization 2017 - Infographic - UI Design - UX Design - Kate Vega

Source: conversion-rate-experts.com