Here is a nice breakdown on the necessary components of a well-designed landing page.
It is easy to see that strategic email marketing techniques aimed at targeting lists of highly-qualified leads have the highest conversion rates and ROI of all the marketing channels, and is only expected to grow. Here are some nice stats driving personalization ahead in the future of email marketing.
The key to successful email marketing is to send relevant, well-timed emails to the right people at the right time using well-defined, data-driven, and targeted eCommerce email marketing campaigns. REJOINER created a stellar Lifecycle Email Guide that outlines 9 critical steps within the curve of the customer lifecycle and how to best target and capture your audience at each crucial steps to maximize your conversions. Check out the complete article here.