Industry Benchmarks from 50k AdWords Campaigns [Infographic]

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Here is a sampled review of 50,000 AdWords campaigns, categorized by industry, to serve as a benchmark and comparison for your paid ad campaign’s KPIs and a general indicator of your SEM performance.

PPC Industry Benchmarks for AdWords Campaigns Infographic - SEM Strategy - Digital Marketing - Kate Vega

Source: acquisio.com

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Display Advertising Stats 2017 [Infographic]

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Based on the SEMrush Display Advertising Report, here are 5 categories of statistics that may help guide your next Google Display Network (GDN) advertising campaign.

DIsplay Advertising Statistics SEMrush - Infographic - Digital Marketing - Kate Vega

Source: semrush.com