Here is a nice breakdown of the pros and cons of the top 3 eCommerce platforms: WooCommerce (for WordPress), Shopify, and Magento.
Source: madebytribe.com
Infographics
How Discounts Affect Online Consumer Behavior [Infographic]
Here is a nice visual breakdown on the value impact of offering strategic discounts and promotions as part of your company’s overall online marketing efforts.
Source: invespcro.com
9 Customer Lifecycle Email Campaigns that Convert [Infographic]
The key to successful email marketing is to send relevant, well-timed emails to the right people at the right time using well-defined, data-driven, and targeted eCommerce email marketing campaigns. REJOINER created a stellar Lifecycle Email Guide that outlines 9 critical steps within the curve of the customer lifecycle and how to best target and capture your audience at each crucial steps to maximize your conversions. Check out the complete article here.
Source: rejoiner.com
5 Levels of Personalization [Infographic]
Here is a quick visual look at 5 levels of personalization: optimization, segmentation, multi-channel marketing, machine learning, and omni-channel, machine-driven personalization.
Source: www.monetate.com
Constructing the Perfect Lead Gen Form [Infographic]
Here are 4 important things to consider when building out and testing your online lead generation forms.
Source: formstack.com
User Experience Design Trends: What to Expect [Infographic]
Here is a nice visual break-down of the leading trends in user interaction design in 2017; including, micro-interactions, web acceleration, video/animation, and bold interface design.
Source: designhill.com
Content Marketing vs. Traditional Advertising [Infographic]
Here is an insightful look at the current state of content marketing vs. traditional advertising.
Source: marketo.com
