Anatomy of the Perfect Landing Page [Infographic]

Here is a nice breakdown on the necessary components of a well-designed landing page.

Anatomy of the Perfect Landing Page - Website Optimization - CRO Conversion Rate Optimization - Web Design - UX Design - Kate Vega



The Top 8 Hottest SEO Trends in 2016 [Infographic]

Here’s an interesting look at the top 8 hottest SEO trends in 2016.

Top 8 Hottest SEO Trends in 2016 - Web Design - Web Development - Digital Marketing - Kate Vega


Writing For Your Audience– The Best SEO Advice

It is of utmost importance that each business first recognize, and establish its audience, before beginning writing for it.  There’s no point shooting arrows in the dark!

  • SERP prefer audience-driven Content
  • Algorithms embrace high-quality content

Here are some essentials when creating engaging content:

  • Understanding your audience
  • Citing Concrete Examples
  • Give the piece a voice, funny or professional, without overdoing it
  • Assists in obtaining quality links